Power Growth
with a Connected
Product Backbone

Digital Product Lifecycle Management (PLM) creates a single, governed backbone for product data – from idea to end-of-life. Digital threads and digital twins extend that backbone across planning, manufacturing, quality, regulatory, and service, creating a coordinated, closed-loop value chain that links innovation to performance and profitability.

With 25+ years of PLM leadership and a proven PLM Transformation Playbook, Hitachi Digital Services builds resilient, AI-powered digital operating models – so you can launch smarter, sustainable products faster and service them better.

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Power Growth with a Connected Product Backbone
Challenge & Opportunity

Fragmented Value Chains Mean Missed Product Potential

Today, over 75% of new products or capital projects fail to launch on time, and two-thirds of those that do fall short of expectations. Fragmented systems, manual processes, and siloed or inconsistent data across R&D, engineering, supply chain, manufacturing, quality, regulatory, and service functions hinder innovation and erode margins. Rising product complexity, regulatory pressure, and sustainability mandates only intensify the challenge.

The opportunity: An integrated, closed-loop digital product value chain turns complexity into a repeatable advantage.

Solution
A Closed-Loop Digital Foundation
Hitachi Digital Services’ AI-powered closed-loop Digital PLM, Digital Thread and Digital Twin solution transforms how organizations innovate, engineer, manufacture, and service products. At its core is our next-generation Digital PLM Transformation Playbook – a proven set of frameworks, accelerators, and execution tenets that align people, process, data, and systems. The result: A resilient digital operating model that connects engineering, factories, and operations, and unlocks measurable gains in cycle time, quality, and cost.

Define Your Digital PLM Vision and Path to Value

Define your current state, target vision, and path forward with a pragmatic Digital PLM strategy, architecture, and investment case aligned to business priorities.

Define Your Digital PLM Vision and Path to Value
  • Maturity Baseline
    Assess Digital PLM and Digital Thread maturity and benchmark capabilities against peers and leading practices.
  • Future-State Clarity
    Define target operating model and priority capabilities across the full product lifecycle.
  • Platform Confidence
    Evaluate platforms using structured criteria, proofs of concept, and demonstrations to support informed decision-making.
  • Fundable Path
    Build TCO, ROI, and a phased, fundable roadmap aligned to measurable business outcomes.

Accelerate Engineering with Unified, Real-Time Collaboration

Unify mechanical, electrical/electronics, and software development so teams collaborate in real time, reuse standards, and move from concept to release with fewer failures.

Accelerate Engineering with Unified, Real-Time Collaboration
  • Model-Driven Design
    Enable MBSE, MBD, and MBE to support structured, model-driven product development across disciplines.
  • Reusable Standards
    Standardize digital product definition to improve reuse, consistency, and design control.
  • Shared Context
    Drive concurrent engineering through structured workflows and shared, real-time context.
  • Earlier Impact View
    Reduce change-related delays by making cross-functional impacts visible earlier.

Align Product Data with Closed-Loop Control Across the Lifecycle

Create integrated Bills of Materials and closed-loop change control so planning, manufacturing, quality, and service align to the same trusted product data.

Align Product Data with Closed-Loop Control Across the Lifecycle
  • Lifecycle Alignment
    Harmonize multi-BOM management across design, engineering, planning, manufacturing, sales, and service.
  • Audit-Ready Control
    Implement closed-loop change, quality, and regulatory workflows with full auditability.
  • Execution Flow
    Use PLM–ERP and PLM–SLM connectors to streamline execution across systems.
  • Trusted Data
    Reduce scrap, rework, and inventory risk with a governed single version of truth.

Connect Product Data to Drive Insight, Traceability, and Performance

Connect as-designed, as-planned, as-manufactured, and as-performed data to enable traceability, faster decisions, and continuous feedback from operations into engineering.

Connect Product Data to Drive Insight, Traceability, and Performance
  • AI-Ready Thread
    Build an AI-ready Digital Thread across portfolio, design, supply chain, manufacturing, quality, service, and sustainability.
  • Simulation Advantage
    Deploy product, asset, and process Digital Twins for simulation, monitoring, and optimization.
  • Factory-To-Field Visibility
    Integrate PLM with MES, factory data, and service platforms for end-to-end visibility.
  • Design-To-Perform Insight
    Improve performance, reliability, and serviceability with design-to-perform insights.

Unlock Faster Decisions with AI Across the Product Lifecycle

Apply AI and Generative AI across the digital thread to reduce cycle times, anticipate issues, and unlock new ways of working with product and operations data.

Unlock Faster Decisions with AI Across the Product Lifecycle
  • Proven AI Library
    Leverage 60+ AI and GenAI use cases and more than 10 developed solutions.
  • Knowledge Acceleration
    Apply generative assistance for BOM creation, engineering documentation, and knowledge reuse.
  • Predictive Visibility
    Improve predictive quality, maintenance, and supply chain visibility using lifecycle data.
  • Value-Led Adoption
    Adopt AI governance and a walk-run-fly model aligned to business value.

Deliver and Sustain Value Across Your Digital PLM Ecosystem

Move from strategy to sustained value with implementation, support, and managed services that keep your Digital PLM ecosystem stable, secure, and continuously improving.

Deliver and Sustain Value Across Your Digital PLM Ecosystem
  • Enterprise Rollout
    Design, build, test, and roll out Digital PLM and Digital Thread solutions.
  • Data Confidence
    Manage data migration, validation, compliance, and training at scale.
  • Sustained Stability
    Provide hyper-care, steady-state support, and continuous improvement services.
  • Intelligent Operations
    Deliver user-centric, GenAI-powered managed services across PLM infrastructure and applications.
Customer Story

Orthofix Transforms Product Innovation with Oracle PLM Cloud

Creating a unified, collaborative, and automated platform for PLM drives innovation.

Orthofix Transforms Product Innovation with Oracle PLM Cloud
Customer Story

Unified Digital Product Value Chain for Automotive and Industrial Leader

Accelerating innovation, improving time to market by 40%, and enhancing quality by 35%.

Unified Digital Product Value Chain for Automotive and Industrial Leader
Customer Story

End-to-end Digital PLM Transformation for Global Discrete Manufacturer

A unified, closed-loop digital platform delivers 20 - 45% improvement in quality, 20 - 40% cost savings.

End-to-end Digital PLM Transformation for Global Discrete Manufacturer
Customer Story

Digital PLM Transformation for a Global Medical Imaging Conglomerate

Modernizing product development systems reduces time-to-market by 30%, costs by 20%.

Digital PLM Transformation for a Global Medical Imaging Conglomerate
How We Work

How We Work

We treat Digital PLM and Digital Thread as a strategic business change, not just a system upgrade,
guided by a clear glide path and execution tenets.

Assess & Define
Decide & Strategize
Prepare & Implement
Sustain & Improve
Differentiating Value
Why Hitachi Digital Services

Differentiating Value

We combine deep PLM domain expertise, a proven transformation playbook, and end-to-end accountability – from strategy to managed services – to de-risk your digital product value chain.

  • 25+ years of PLM leadership
  • 10,000+ person-years of experience
  • Ready-to-use playbook and accelerators
Our Experts Our Experts
Our Experts
Sankar Natarajan
Sankar Natarajan
Senior Director & Global Head, Digital PLM & Digital Thread and Smart Manufacturing & Operations
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Partners

We work with leading PLM, enterprise, and asset platforms to deliver integrated, secure solutions that connect engineering, factories, and field operations.

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FAQ

Digital PLM is a strategic approach to managing product data, processes, and systems across the entire lifecycle – from ideation and engineering through manufacturing, quality, regulatory, service, and end-of-life. It replaces fragmented tools and manual handoffs with a single, governed backbone that connects teams. Digital PLM is also the foundation for Digital Thread and Digital Twin, providing the trusted product data they rely on for traceability, reuse, compliance, and lifecycle insight.

A Digital Thread links data and decisions across lifecycle stages, connecting as-designed, as-planned, as-manufactured, and as-performed views of the product and asset. It allows organizations to follow requirements, changes, and quality events from concept through field performance, enabling closed-loop feedback into engineering, faster root-cause analysis, and more confident decision-making. The Digital Thread supplies the contextual data that Digital Twins use, so design, manufacturing, and service all work from the same, connected picture of reality.

A Digital Twin is a dynamic digital representation of a product, asset, or process that stays in sync with its real-world counterpart. It combines design data from Digital PLM with live or near-real-time information from manufacturing and operations, often via a Digital Thread. This lets teams simulate behavior, test scenarios, and monitor performance without interrupting production. In practice, Digital Twins help organizations predict issues earlier, optimize maintenance and quality, and feed real-world insight back into engineering and value-chain decisions.

AI and Generative AI use lifecycle data from Digital PLM, the Digital Thread, and Digital Twins to improve prediction, automation, and knowledge reuse. Hitachi Digital Services has identified more than 60 AI and GenAI use cases and developed over 10 solutions across portfolio, engineering, supply chain, manufacturing, quality, service, and sustainability. These include generative assistance for Bills of Materials (BOM) and documentation, predictive quality and maintenance, and faster reporting – all guided by a structured adoption and governance framework so AI is safe, explainable, and tied to business outcomes.

Results depend on scope and starting point, but programs based on the HDS Digital PLM Transformation Playbook typically target 20-55% cycle-time reduction, 20-45% quality improvement, and 15-40% cost reduction. These gains come from integrated engineering, end-to-end BOM and change control, better data quality, and closed-loop quality and regulatory management – strengthened by Digital Thread connectivity and Digital Twins that expose real-world performance and reliability issues earlier.

Most clients begin with a focused assessment of current challenges, target capabilities, and platform options, followed by a pragmatic roadmap that sequences value delivery. From there, Hitachi Digital Services supports detailed design, implementation, data migration, validation, and managed services – so you move from pilots to a durable, next-generation digital operating model.