Reimagine Mobility.
Modernize What
Moves the World.

Autonomy, electrification, digitization – and now AI at scale. As the automotive world shifts gears, we help auto and mobility leaders reinvent how they build, operate, and serve – so they can lead change. From engineering to after-sales, we unlock value through enterprise modernization, intelligent platforms, and AI-driven insight embedded across the value chain.

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Reimagine Mobility. Modernize WhatMoves the World.
Challenge & Opportunity

Cars Are Getting Smarter. Your Operations Should Too.

EVs, connected mobility, digital retail, and supply chain volatility are redefining the industry. Rigid systems, rising warranty costs, and fragmented data and customer journeys limit the ability to scale AI and respond at speed.

We help OEMs and suppliers modernize end to end with cloud, ERP, enterprise AI, and IT/OT integration – streamlining production, strengthening resilience, and delivering measurable business impact.

Solution
Solutions Across the Value Chain
Hitachi Digital Services partners with OEMs and suppliers across product development, manufacturing, sales, operations, and after-sales. We combine deep automotive expertise with advanced digital capabilities and enterprise AI to establish the foundations for software-defined mobility – where connected platforms and operational intelligence drive continuous improvement across every function.

Build Smarter Vehicles, Faster

Innovation cycles are accelerating, while engineering and sourcing complexity keeps rising. We help automotive teams modernize planning, improve supplier coordination, and strengthen collaboration across engineering ecosystems – reducing friction and accelerating time to market.

Build Smarter Vehicles, Faster
  • Unlock AI-enabled agility for EV and connected vehicle programs
  • Digital PLM with integrated data and AI accelerate design and collaboration
  • Intelligent supply planning reduces delays, risk, and cost
  • Engineering automation and product analytics improve speed and precision

Smarter Factories, Intelligent Supply Chains

Manufacturing performance is increasingly defined by resilience, real-time responsiveness, and predictive insight. We modernize operations with smart manufacturing solutions that connect ET-IT-OT and AI, improving visibility, reducing disruption, and supporting data-driven execution at scale.

Smarter Factories, Intelligent Supply Chains
  • Digital twins and Industry 5.0 for smarter, more flexible manufacturing
  • Predictive quality and reliability to reduce downtime and waste
  • Edge-to-cloud integration for AI-driven operational visibility and responsiveness
  • IT/OT integration for real-time, data-driven production decisions

Power Agile Operations

Automotive companies need enterprise agility, especially as business models evolve. We modernize ERP and HR systems, including SAP and Workday, to improve forecasting, profitability insight, and operational consistency across global structures.

Power Agile Operations
  • Flexible, cloud-based ERP ready for AI-driven business models
  • Real-time, AI-enabled operational visibility across the enterprise
  • Profitability forecasting and margin intelligence with predictive analytics
  • HR automation and workforce insights powered by responsible AI

Win Customers at Every Touchpoint

Buying journeys are changing fast. We help automotive leaders improve direct-to-customer performance, strengthen dealer effectiveness, and deliver smarter engagement across digital channels.

Win Customers at Every Touchpoint
  • AI-enhanced dealer pipeline management and demand forecasting
  • Intelligent digital vehicle experiences and CRM platforms
  • Connected commerce ecosystems with real-time personalization
  • Data-driven campaign optimization and launch performance insight

Rethink Repair and Service

After-sales is becoming one of the most strategic levers in automotive – influencing customer loyalty, cost-to-serve, and lifetime value. We help you reduce warranty exposure and improve service outcomes using AI-enabled insight and operational modernization.

Rethink Repair and Service
  • AI-assisted, guided repair and technician decision support
  • Warranty analytics and predictive fault detection across the value chain
  • Connected diagnostics with AI-driven service optimization
  • Intelligent parts logistics and service dispatch automation

Personalize the Driving Experience

Modern mobility is defined by a seamless digital experience – from purchase through ownership and service. We help OEMs connect journeys, unify platforms, and apply reliable AI to improve engagement, retention, and lifetime value.

Personalize the Driving Experience
  • Digitized buying and ownership journeys powered by unified data
  • Connected and omnichannel platforms with AI-driven engagement
  • Responsible AI to increase retention and lifetime customer value
  • Intelligent fleet management and user-centric service apps
Results That Move Industry Forward

Keeping 100,000+ Trucks on the Road

Reducing breakdowns and saving $18m per year with AI-guided repair and predictive maintenance.

Keeping 100,000+ Trucks on the Road
Results That Move Industry Forward

$2bn in Freight Automated for Major Auto OEM

Accurate, fast processing of $2bn in freight with a real-time invoicing and freight management platform.

$2bn in Freight Automated for Major Auto OEM
Results That Move Industry Forward

Future-Ready Manufacturing for Top Global Automaker

A North Star IT/OT architecture drives strategy, guiding a multi-year manufacturing transformation.

Future-Ready Manufacturing for Top Global Automaker
Results That Move Industry Forward

Japanese Auto Manufacturer Accelerates Connected Vehicle Transformation

Strategic partnership and a Connected Vehicle Data Platform delivers a modern, connected ecosystem.

Japanese Auto Manufacturer Accelerates Connected Vehicle Transformation
Results That Move Industry Forward

Multi-year SAP Managed Services for Leading Global Automaker

Seamless SAP operations with strategic global managed services support drives transformation, and reliability.

Multi-year SAP Managed Services for Leading Global Automaker
Results That Move Industry Forward

Global SAP Excellence for a Leading Japanese Auto Manufacturer

Unifying global SAP operations across 33 entities to boost reliability and efficiency.

Global SAP Excellence for a Leading Japanese Auto Manufacturer
Results That Move Industry Forward

Owners Platform and Mobile App for Global Auto Manufacturer

Personalizing experience across the shop–buy–own journey, driving loyalty and growth.

Owners Platform and Mobile App for Global Auto Manufacturer
Results That Move Industry Forward

Digital PLM Transformation for Global Automotive and Industrial Leader

Closed-loop engineering reduces recall risk and cuts design-to-manufacture cycle times.

Digital PLM Transformation for Global Automotive and Industrial Leader

RELATED SOLUTIONS

Modern Cloud & Applications

Auto OEMs need agility and scale. Hybrid and multi-cloud strategies modernize, with FinOps to contain costs.

Enterprise AI

Build and run enterprise-grade AI ecosystems to power production, engagement, and service.

IoT & OT Data

Leverage IIoT and shop floor data to improve productivity, traceability, and asset performance.

ERP Modernization

Enable scalable, cloud-based ERP for finance, supply chain, and HR with our ERP modernization services.

How We Work

Partnership Across the Journey

We work side by side with automakers to modernize the full value chain to accelerate impact and sustain long-term outcomes.

Advisory
Services
Transformation Programs
Implementation
Managed services (HARC / SRE-led)
Ongoing
Support
Why Hitachi Digital Services

Why Hitachi Digital Services

We are more than integrators – we are also manufacturers. Our IT/OT experience is grounded in real production environments, backed by scale, and proven in operation.

  • 110+ years in OT, 60+ in IT, 20+ in AI, 120K+ patents
  • Twice named Toyota’s “Innovation Partner of the Year”
  • Recognized by global analysts across cloud, ERP, and IoT
Our Experts Our Experts
Our Experts
Sa’d Kanan
Sa’d Kanan
SVP Global Head, Automotive
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Raghu Putnala
Raghu Putnala
Automotive Practice Leader
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Abraham Thomas
Abraham Thomas
VP, Automotive
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Prakash Chittibabu
Prakash Chittibabu
Senior Director, Automotive
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Shashank Jain
Shashank Jain
Head of Manufacturing & Energy, EMEA
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Sankar Natarajan
Sankar Natarajan
Global Head of Digital PLM & Digital Thread, Smart Manufacturing & Operations
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Partners

We work with leading partners across cloud, ERP, and manufacturing ecosystems.

Insights

Hitachi Wins Toyota’s ‘Innovation Partner of the Year’ Insights

Hitachi Wins Toyota’s ‘Innovation Partner of the Year’

Smart Factory Solutions Accelerate Industrial Transformation Insights

Smart Factory Solutions Accelerate Industrial Transformation

Reimagine Product Engineering and Value Chains with Digital PLM & AI Insights

Reimagine Product Engineering and Value Chains with Digital PLM & AI

FAQ

We help OEMs and suppliers move AI from isolated proofs of concept into enterprise operations. By modernizing data foundations, integrating IT and OT, and applying governed AI frameworks, we embed predictive, generative, and agentic AI into manufacturing, service, and customer workflows at scale.

Software-defined vehicles require software-defined operations. We modernize core platforms – including PLM, ERP, cloud, and connected ecosystems – while enabling continuous data flow across engineering, manufacturing, and service to support digital features, updates, and monetization models.

Yes. We connect ET, IT, OT, and IIoT data to enable predictive quality, anomaly detection, dynamic scheduling, and digital twins. This improves uptime, reduces scrap, strengthens supply resilience, and helps manufacturers shift from reactive issue management to predictive optimization.

We deploy AI-assisted guided repair, predictive diagnostics, and warranty analytics that identify fault patterns early and support technicians in real time. This reduces repeat visits, prevents breakdowns, improves first-time fix rates, and lowers overall warranty spend.

We’re manufacturers, too. We bring firsthand experience, with proven results across ERP, IT/OT, AI, and plant modernization – plus 120,000+ patents and real-world credibility. Our IT/OT expertise is grounded in real production environments, supported by decades of operational experience, global delivery scale, and enterprise AI capabilities designed for mission-critical automotive operations.

We modernize ERP, cloud, and enterprise applications to create agile, AI-ready architectures. Our approach integrates finance, supply chain, HR, and operational systems, enabling real-time visibility, improved forecasting, and resilient digital foundations for evolving automotive business models.

We help OEMs adapt plants for EV production using digital twins, flexible cloud-native architectures, and AI-driven supply chain models – reducing retooling time, accelerating time to market and improving margin.